An exponential model describes anything that grows or decays at a constant percentage rate: compound interest, radioactive decay, bacteria multiplying, hot drinks cooling, a car losing value. The general form is f(x) = k·ax + c (or f(x) = kerx + c). Each parameter has direct real-world meaning: c is the long-term boundary (asymptote), k + c is the initial value, and the base a (or rate r) controls how fast the change happens.
c = boundary (asymptote). For a decay model (something cooling toward room temperature, a car losing value toward its scrap value, a drug clearing from the bloodstream), c is the long-term limit the quantity approaches but never reaches.
k + c = initial value. The value of f(0). Often the question gives this directly, allowing you to read off k once c is known.
Sign of k tells you which side of the boundary the curve sits. Positive k: curve approaches c from above (decay), or rises away from c (growth with no top limit). Negative k: curve approaches c from below (e.g. a pool heating up toward 30°C).
a (or r) sets the speed. Closer to 1 (or smaller |r|) means slower change; further from 1 (larger |r|) means faster.
The clue is constant percentage change. If a quantity changes by the same percentage each period — not the same amount — the model is exponential. Examples:
Decay: cooling toward room temperature, radioactive decay (constant fraction per half-life), car depreciation (X% loss per year), drug elimination from blood, capacitor discharge.
Growth: compound interest (X% gain per year), bacterial colonies (constant doubling time), early phase of viral spread, certain investments.
In a quadratic or cubic, the constant term IS the initial value. In an exponential f(x) = k·ax + c, the constant term c is the boundary, not the initial value. The initial value is f(0) = k(1) + c = k + c. Forgetting this is the most common exponential-model error.
An exponential growth model has no upper bound — it would predict infinite bacteria, infinite money, infinite tumour size. Real systems eventually run out of resources and the growth tapers off (use a different model for that phase). Likewise, exponential decay never reaches zero in finite time, but in practice “below detection threshold” or “negligible” is good enough.
Coffee cooling — decay toward room temperature
A cup of coffee cools according to T(t) = 60(0.5)t + 20, where T is in °C and t is in hours. (a) State the initial temperature. (b) Find the temperature after 3 hours. (c) State the long-term limit and interpret it.
Bacterial growth
A bacterial colony’s size at time t hours is modelled by N(t) = 200 × 3t. (a) State the initial population. (b) Find N(4). (c) Find the time at which the population reaches 5400.
Car depreciation — with a salvage boundary
A car’s value (in dollars) at time t years after purchase is modelled by V(t) = 24000(0.8)t + 4000. (a) Find the original purchase price. (b) State the long-term value of the car and explain. (c) Use your GDC to find the year when the car is first worth less than $12 000 (give your answer to 3 s.f.).
Endangered species — decay toward stable level
The population of an endangered species in a reserve at time t years is modelled by P(t) = 600(0.5)t/10 + 200. (a) State the current population. (b) Find P(10) and P(20). (c) State the long-term population and explain its meaning.
Build a model from features
A scientist measures the amount (mg) of a substance over time, and proposes the model m(t) = k·at + c. The initial amount is 80 mg, the long-term level is 5 mg, and after 1 hour the amount is 42.5 mg. Find k, a and c.
Heater warming a pool — negative k
A swimming pool’s water temperature (°C) at time t minutes after the heater is switched on is modelled by T(t) = −25(0.97)t + 30. (a) State the initial temperature. (b) Find the temperature after 60 minutes (to 3 s.f.). (c) State the maximum temperature the pool can reach and explain why this is a limit.
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